February 19, 2009

What is the difference between the marketing strategies in the US vs. Europe?

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Filed under Other - Advertising & Marketing by Philip

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February 21, 2009

TheLazyMillionaire @ 12:36 am

The strategies are the same worldwide and people respond to the same advertising today as they did in 1930's with emotions… BUT how we do it is different…

The same ad today, needs to STICK OUT among the clutter…

there is more advertising in the US so you need to BE CREATIVE, REALLY CREATIVE, but at the same time keep the "emotions up", which is something that's hard to accomplish…